This year in London, ICA is again offering the Mobile App as an eco-friendly and tech-savvy alternative to the traditional print program. Over one third of conference attendees have signed up to receive their program in app form thus far. Those who downloaded the app in Phoenix will recognize many similar functions, as well as some new features. These include:

• Various Ways to Search the Schedule:
  Peruse the full program, or search sessions by division or interest group. Plenary sessions, theme sessions, and sponsored sessions each have their own icon on the home screen for simple searching. Simply click on a session to learn more, and select “Add to My Schedule” to bookmark it in the “My Schedule” section for later reference.


• A Global Search Function:
  Swipe left from the home screen to search by a presenter or paper name, keyword, or phrase.


• Exhibitor Lists and Social Networking Tools:
  These functions allow you to better network at the conference. Connect to Twitter, YouTube, or the photo stream to engage in the larger conversation taking place online about the conference. Search the exhibitors list to see what publishers are exhibiting, and add visiting their booth to your to-do list.


• Maps & Local Restaurant List:
  Learn your way around the conference hotel with the maps feature. When you want to get out and explore the city, the list of area restaurants and the London Tube map will help you plan your adventure. The maps for restaurants are clickable to help you navigate your way.

The app is compatible with iPhone, Android, and Blackberry phones. No need to worry about roaming charges— Guidebook downloads the guide to your mobile device, allowing you to view information without connecting to wi-fi or needing a cell signal.

ICA’s mobile app is created on the Guidebook platform. To download the app, first download Guidebook from your phone’s app store by searching or scanning this QR code. Next, search for “International Communication Association 2013” and click to download.