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Spotlight on #ICA17 Preconferences

Posted By Jennifer Le, ICA Manager of Conference Services ​, Monday, May 1, 2017

Each month, we’ll highlight different pre and postconferences that are open to all at conference this year. Click here to learn more about all the pre and postconferences offered at ICA San Diego 2017. If you wish to attend only a preconference, please send a PDF registration to Kristine Rosa ( Early registration closed Friday, 28 April 2017.

Please note that the preconference, “Digital Media and Communication Research: A Venture in Forecasting and Intervention,” has been cancelled. Those who have already registered for it will receive refunds. 
Building a Global Capability Framework for Public Relations 
Division Affiliation(s)
: Public Relations
Time:  Thurs, 25 May; 13:00 - 16:00 (half-day) 

Location:  Hilton San Diego Bayfront    

Cost: US$25 (lunch is not included) 

Registration is open to all. 

Organizer(s):  Dr. Johanna Fawkes 

Sponsor(s):  U of Huddersfield  

Concepts of competence, competency, and capability are deployed in a range of fields, including human resources, management, professionalism, and human development. This preconference will consider research findings from a global project and create space for exchange of ideas and experience in public relations and other communication disciplines. 

The event is hosted by University of Huddersfield researchers who are at the midpoint of a multinational research project supported by the Global Alliance for Public Relations and Communication Management and partner universities in six continents. 
The event consists of interim findings from the project’s partners, including Professors Jesper Falkheimer, from Sweden, Gregor Halff from Singapore and Ronel Rensburg from South Africa, in a panel chaired by Professor Anne Gregory. There will also be presentations from a range of scholars engaged in this topic, selected from the best abstracts. 

The project seeks to move discussion away from the skills and tasks of competence approaches to embrace wider concepts of agency and choice in capability building.  
This preconference is relevant to academics, practitioners and professional body members from other communication sectors, as many of the core capabilities concern the nature of professionalism in general. 

Contact:  Dr. Johanna Fawkes,


Corporate Branding and Social Responsibility 

Thurs, 25 May; 9:30 - 16:30 

Location:  Hilton San Diego Bayfront    

Cost: US$75 (lunch is not included) 

Registration is by invitation  

Organizer(s):  Siva Vaidhyanathan, Melissa Aronczyk 

Contact:  Siva Vaidhyanathan, 

Strategic Environmental Communication and Exploration of Research in Crisis, Risk and Disaster 

Division Affiliation(s):  Environmental Communication and Public Relations 

Time:  Thurs, 25 May; 12:00 - 17:00 (half-day) 

Location:  Hilton San Diego Bayfront    

Cost: US$50 (lunch is included) 

Registration is open to all.   

Organizer(s):  Mildred F. Perreault, Bruno Takahashi 

Sponsor(s):  Sponsors will be the Disaster and Community Crisis Center at the U of Missouri, and Penn State College of Communications Science Communication Program. 

This session examines the intersections of conversations taking place in Crisis, Risk and Disaster communication in the fields of Environmental Communication, Crisis Communication, Public Relations and Journalism. Scholars in these fields will discuss the theories and challenges of environmental crises and disasters. Scholars will also discuss how these strategic approaches often inform a collective understanding of environmental issues. 

Contact:  Mildred F. Perreault,


Current Trends in Global Public Relations Industry 

Division Affiliation:
Public Relations 

Time:  Tuesday, May 30; 9:00 – 17:00  

Location:  Public Relations Society of America, San Diego Chapter (we will be hosted by local PR agencies around the city) 

Transportation:  public transportation 

Cost: US$65 (lunch is included) 

Registration is open to all. 

Organizer(s):  Katerina Tsetsura, Natsuko Mochizuki 

To connect public relations academics with the media of another culture and to experience the culture of a public relations firm. 

Objective: appreciate global diversity within our discipline. 

Contact:  Katerina Tsetsura, 
Bridging Practice and Disciplinary Perspectives on the Formation and Effects of Country Image, Reputation, Brand, and Identity 

Division Affiliation:
Public Diplomacy 

Time:  Tues, 30 May, 9:00 – 17:00   

Location:  Hilton San Diego Bayfront 
Cost:  US$85 (lunch is included) 

Registration is open to everyone. 

Organizer(s):  Candace White, Diana Ingenhoff, Spiro Kiousis, Alina Dolea, Alexander Buhmann 

Sponsor(s): USC Center on Public Diplomacy; BI Norwegian Business School Centre for Corporate Communication 

This full day postconference will be a meeting point for scholars and practitioners to discuss current challenges in public diplomacy and country images: migration, refugees, diaspora; the PD of international and transnational organizations; social media; the role of non-state actors, etc. We aim to debate how advancements in theory and research can contribute to the current practice of public diplomacy and are particularly interested in comparative perspectives from the Americas, Europe, Middle East, and Asia.  

Contact:  Candace White, 


Tags:  May 2017 

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